Facebook is testing a new meme machine to bring back the kids

Facebook's attempts to win back the eyeballs of teenagers aren't slowing down, if new reports are to be believed: the social network is apparently testing a meme-filled feature called LOL with selected users, based around short, shareable video clips.

TechCrunch reported the trial run, which Facebook has since confirmed – the idea is to pack LOL with funny videos and GIF-style loops so that youngsters might be tempted to spend a little bit more time away from Instagram and Snapchat. Content gets pulled from the News Feed and the best meme pages on Facebook, apparently.

For now only around 100 high school students in the US have access to LOL, and they're presumably giving feedback to Facebook engineers as to why this is the best or worst idea in the history of social networking. Facebook says the concept is in its "early stages".

Top marks for persistence

Of course we've been here before. In 2014 Facebook launched Slingshot, a Snapchat clone which has since been abandoned. Then late in 2018 it introduced Lasso, also based around short and shareable video clips, which is apparently still going.

The problem from the perspective of Mark Zuckerberg and his fellow execs is not just that teens are leaving Facebook – Facebook owns Instagram, after all – but that they're sharing content and memes in ways that are difficult to monetize. The short-lived, ephemeral Stories style introduced by Snapchat has become the most popular way to keep in touch.

For now it's not clear if LOL might become part of the Facebook app, arrive as a separate app, or never launch publicly at all. It might even roll into Facebook Watch (Facebook's home for videos and original content, if you've completely missed it).

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Facebook is testing a new meme machine to bring back the kids

Facebook's attempts to win back the eyeballs of teenagers aren't slowing down, if new reports are to be believed: the social network is apparently testing a meme-filled feature called LOL with selected users, based around short, shareable video clips.

TechCrunch reported the trial run, which Facebook has since confirmed – the idea is to pack LOL with funny videos and GIF-style loops so that youngsters might be tempted to spend a little bit more time away from Instagram and Snapchat. Content gets pulled from the News Feed and the best meme pages on Facebook, apparently.

For now only around 100 high school students in the US have access to LOL, and they're presumably giving feedback to Facebook engineers as to why this is the best or worst idea in the history of social networking. Facebook says the concept is in its "early stages".

Top marks for persistence

Of course we've been here before. In 2014 Facebook launched Slingshot, a Snapchat clone which has since been abandoned. Then late in 2018 it introduced Lasso, also based around short and shareable video clips, which is apparently still going.

The problem from the perspective of Mark Zuckerberg and his fellow execs is not just that teens are leaving Facebook – Facebook owns Instagram, after all – but that they're sharing content and memes in ways that are difficult to monetize. The short-lived, ephemeral Stories style introduced by Snapchat has become the most popular way to keep in touch.

For now it's not clear if LOL might become part of the Facebook app, arrive as a separate app, or never launch publicly at all. It might even roll into Facebook Watch (Facebook's home for videos and original content, if you've completely missed it).

via Click on the link for the full article

Sonos Super Bowl savings: save up to $200 on Sonos home theater speakers

The Super Bowl is now just a couple weeks away, and that means it's a great time to find excellent deals on TVs and home theater accessories.

Starting today, Sonos is offering huge savings on some of their most popular home theater products. Sonos is known for making high-quality speakers that are reliable and consistent in producing great sound.  Sonos speakers are also rarely discounted, which makes this sale even sweeter.

For a limited time you can save on Sonos' best-selling soundbars, subwoofers and entertainment systems. The Sonos Super Bowl sale includes savings on the Playbar, Sub, Beam and the 3.1 set that includes the Playbase and Sub.

These deals won't last for long so make sure you take advantage of these killer discounts before their gone. 

Sonos Super Bowl sale:

  • Shop more deals on Sonos speakers here

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Snap’s exec team continues to shrink as more reports of internal drama surface

Days after Snap announced the departure of its CFO, reports have emerged that the company’s HR chief was asked to leave following an internal investigation late last year that had led to the firing of its global security head.

The Wall Street Journal is reporting that Snap fired global security head Francis Racioppi late last year after an investigation uncovered that he had engaged in an inappropriate relationship with an outside contractor he had hired. After the relationship had ended, Racioppi terminated the woman’s contract, the report says.

Racioppi denied any wrongdoing in a comment to the Journal. A report from Cheddar also adds that one of Racioppi’s assistants was fired for aiding in an attempt to cover up the scandal.

The investigation’s findings reportedly contributed to CEO Evan Spiegel asking the company’s HR head Jason Halbert to step down. Halbert announced his plans to leave the company this week.

While today’s news pins two high-profile executive departures to a single incident, Snap’s executive team has seemed to be losing talent from its ranks at a quickening pace.

Snap did not comment on the reports.

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